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Survey Platform

GfK MediaView (as part of GfK's Content Appreciation product) is a daily panel survey to rate yesterday's watched TV and Streaming contents and answering in-depth questions for selected programmes.

// Content Selection
Start of the survey where respondents select their programms watched yesterday.

// Questionnaire
Our aim to make the questionnaire more visual and bring some gamification in.

// Management Tool "AQuA"
GfK's and TV stations tool to manage (program specific) questions and control quotas.